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Knowing how to increase engagement with customers can be very beneficial for your business; it can build rapport, increase website traffic, increase referral rate, higher sales rate, and many more. Customers more and more want to communicate with people, not a business or robot.  What are some ways to increase engagement with customers? One of […]

I am guessing that you probably have never heard of Google Local Service Ads because it is a brand new product only available to certain service-related fields and in certain areas.  Here at SCM, we are excited that we have been able to start educating and implementing this new and exciting Google product to our […]

If you’re a service provider, you probably have a website, and one of the main purposes of that website is to get people to complete form fills. The online form is where you get your prospective clients to tell you more about themselves. When the online form is filled out by these prospects, that action […]

Google is switching things up with local search they have been testing this new lead generation ad system in the California San-Francisco bay area and are now moving to other cities. Home service ads will be located at the top of the page above PPC ads. Instead of paying for clicks you will pay for […]

SEO Strategy & Monthly Blogs If you are reading this, you probably want to bring more visitors to your website. Driving web traffic to your website does not usually happen by itself. To improve your search rankings, you need to understand how search engines work. Search engines use algorithms to match what people are looking […]

The goal of most small businesses is to grow in the most effective way possible. There is no doubt your target audience is online whether they are searching Google, scanning Facebook, or checking email. In order to reach these people, you need to be there too. Creating intriguing, relevant content that speaks to your audience […]

There seems to be this constant struggle of which marketing tools or platforms should a business use. What’s the best out there? What will bring in the most business? What’s best fit for me? There’s one simple answer that every business should go by – it all depends on who you are trying to reach. […]

You have probably heard of the importance of making a good first impression. Even though most of us understand this concept, we continue to fail at it without even realizing what we are doing wrong. Here is how the story unfolds: The consumer is desperately in need of water removal.  It is up to you […]

When your customers are dealing with immediate property damages, they scramble to find a restoration company to save the day. Where do they look to find help? They search in Google. Great! They see your company name at the top of the list, and click on your website link to get help. Uh oh. . […]