Social media is still in its early stages for most businesses and some companies don’t see any results with their social media accounts so they give up on them. THIS IS NOT GOOD.  Just because your social media account isn’t generating you leads right now doesn’t mean that it can’t or won’t’ generate you leads […]

Domain Authority (DA) is a result of how search engine sites like Google rank your website. Your website is then gauged through SEO software like Moz to see how you rank up against others. Just because you have the highest domain authority ranking doesn’t mean you’ll do the best; there are still many factors that […]

Landing pages are still incredibly important in today’s web world. They can generate more leads, which can lead to more sales, and if you don’t have a landing page, you could be missing out on increasing your companies profits.  If you don’t know what landing pages are, it is a specific page that someone lands […]

If your business doesn’t have Google My Business, then you’re leaving money on the table. Google My Business is free and easy to use to increase website traffic and engagement, receive reviews and contact customers, and be seen by more people on Google and Google Maps. Today we will be discussing how Google My Business […]

Knowing how to increase engagement with customers can be very beneficial for your business; it can build rapport, increase website traffic, increase referral rate, higher sales rate, and many more. Customers more and more want to communicate with people, not a business or robot.  What are some ways to increase engagement with customers? One of […]

Having an easy to use website is vital in today’s business world. So much of business now days is done online, and if you haven’t optimized your website for this, you could be missing out. Most sales are done online from a phone screen and making sure that your website design looks good and works […]

Your website is working, but you need to optimize your website better so people see who you are, what your business is, and how your product and service works. This is especially important if potential customers need your services but your website’s accessibility is not readily made available. It is almost a guarantee that they […]

During the unprecedented times of COVID, we are watching some businesses have to permanently shut their doors.  Through this, we have followed some social media campaigns that local businesses have created to keep their doors open, and it has led to some interesting thoughts that should change the way businesses approach their digital marketing. Many […]

Pantone has announced its Color of the Year, and it is none other than Classic Blue! Classic Blue pairs well with any warm contrasting colors. Not only that, but it also evokes great emotions from within us. Described by Pantone as “a timeless and enduring blue hue,” Classic Blue has greatly influenced product development and […]